MySpace Co-Founder, Josh Berman and serial Internet entrepreneur, Diego Berdakin, announce their next generation ecommerce company, BeachMint, Inc. The company will focus on social and curated commerce. With the recent successes of companies like Gilt, Groupon, Rue La La, and Shoedazzle, Berman states “This is the most exciting opportunity I’ve
IT-enabled online collaboration, particularly with online communities, is increasingly important for corporate reputation and brand management, according to a new Economist Intelligence Unit study. The Verizon-sponsored study, “Dangerous liaisons: How businesses are learning to work with their new stakeholders,” surveyed senior executives worldwide on their views of how an emerging
Performics (http://www.performics.com) (www.performics.com), the performance marketing expert inside Publicis Groupe, today released results from “S-Net (The Impact of Social Media),” a report from ROI Research Inc. (www.roiresearch.com) sponsored by Performics. The study explores how social media permeates consumers’ lives and affects communication, shopping and other activities. Despite increased industry chatter
According to key findings from the 2010 Social Media Matters study conducted by BlogHer, Inc., with design and analysis consultation by CustomerImpact, social media usage, and its influence on purchasing decisions, continues to grow. Reaching more than 20 million women each month (Nielsen Site Census, March 2010), BlogHer is the
When developing an overall web strategy, and in particular a social media strategy, a common question is whether to launch new initiatives as part of the existing corporate fan page, or create a new campaign-specific page for that initiative. This can apply to Facebook, Twitter, MySpace, YouTube, or any number
On the afternoon of Friday April 9, 2010, in a relaxed ‘meet up’ environment, some of the best brains in the UK’s SEO World will gather to share thoughts and experiences on SEO (search engine optimisation) subjects at the thupr event on Natural SEO. The event is open to all
As the major political parties look to digital technology as a key part of their election campaigns, an innovative new web intelligence tool – tweetlection.co.uk – has been developed by digital specialists Sense Internet. Tweetlection tracks comments about the parties on the social networking site Twitter, and gives a picture
Demand for mobile access to Web 2.0 applications and services will see related annual revenues from these services hit $18.9 billion in 2014, a new report from Juniper Research has found. Presence-enabled communities, such as mobile voice-over-IP (VoIP), will be the primary market driver, followed by rapid growth in the
Rich Baker, the former General Manager at Virgin Trains, today announced the launch of Conversational UK, his new venture to help businesses of all sizes with social media, online marketing, customer service, employee engagement and digital communication. Conversational UK (http://conversational-uk.co.uk) will provide support for organisations looking to digital communication and
Leading Surrey corporate events venue, Farnham Castle, has today announced visitor numbers to its website have grown by a third since first taking advantage of social networking sites such as Twitter, in summer 2009. Farnham Castle, which is due to be the venue for the forthcoming, social networking festival, Twestival,
A bigmouthmedia survey has identified the UK Finance sector’s biggest users of online social networking tools and confounded many expectations by revealing that the Finance sector has embraced the social media phenomenon more readily than those in other established industries. Some 74% of the leading executives surveyed regularly engage in
On April 15, 2010, the Social Media 201 Conference will be hosted at Microsoft’s Conference Center in Redmond, Washington. Social Media 201 is designed to help organizations take their social media strategy, tactics, and implementation to the next level of customer engagement, profitability, and ROI. This one day event features
According to United Planet (www.unitedplanet.com), one of the leading developers of enterprise portal software in Europe, the opportunities presented by social media tools such as Twitter and Facebook have paved the way for a new kind of teamwork for business. Web 2.0 applications such as wikis, blogs and forums, have
As the USA laments the death of yearbooks, a UK yearbook company with only six employees has made its business more social to compete, and buck the American trend. Only three years’ old, the company came about when its founder Jake Gordon had a bad experience with his hall of
Sanchita Saha, founder of the UK’s leading socialising network CitySocialising, has been revealed to be one of twenty winners of the BT Essence of the Entrepreneur competition, selected from hundreds of entries from across the UK by a panel of judges including Dragon Peter Jones. Throughout the summer of 2009,
The Public Relations industry is one that has evolved the most rapidly over the course of the last decade, with technology advancements like search engines and trends such as social media having a significant impact upon the way that PR is practiced across a vast array of sectors. Social media
Today Alterian (LSE: ALN) released the results of their seventh annual survey. The sample covered 1068 marketing professionals worldwide and found that 66 percent of respondents will be investing in Social Media Marketing (SMM) in the next 12 months. Of those investing in SMM 40 percent said they would be
With a rapidly expanding Internet universe many of us are drowning in the information age. Maximizing the use of our time is paramount, we need to utilise everything we’ve got the best we can. The workshop demonstrates how to develop an audience and build relationships, generate income and maximize content
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