CustomerImpact Contributes Research Expertise to New Study of Social Media Usage and its Increasingly Significant Role in Purchasing Decisions

According to key findings from the 2010 Social Media Matters study conducted by BlogHer, Inc., with design and analysis consultation by CustomerImpact, social media usage, and its influence on purchasing decisions, continues to grow. Reaching more than 20 million women each month (Nielsen Site Census, March 2010), BlogHer is the …

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Digital PR now as important as ever

With the news that British web users are now spending 65% more time online than they did three years ago, online PR has never been more important, report Punch Communications, a PR agency on the cutting edge of assisting its customers achieve suitable online presence and media relations. Such a …

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SEO Consult Comment On UK Online Habits

The UK’s premier Search Engine Optimisation services provider and Internet marketing agency as voted for by uk.topSEOs.com, SEO Consult, have commented on news that a recent survey shows that Britons are spending 65% more time online than three years ago. The UK Online Measurement Company (UKOM) estimates that the average …

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Econsultancy announces cross-industry JUMP initiative to explore better joined up on and offline marketing

Econsultancy today announces the launch of JUMP, a cross-industry series of research reports and a conference (13 October 2010, London, UK) for senior marketers to explore the new era of marketing created by the integration of online and offline channels, technologies and disciplines. Econsultancy, the community for digital marketing with …

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You Can Judge an eBook by its Cover

eBooks are one of the fastest-growing areas of the publishing industry, with the Amazon Kindle and Sony Reader providing a platform for readers to access their favorite books in electronic format. Forrester Research estimates that by the end of this year, U.S. consumers will have bought a total of 3 …

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1&1 helps fight misuse of domain names

More and more frequently, imitations of well-known domains are misused for various, sometimes criminal, activities.  The target of the masterminds is primarily companies, and the effect on the victims’ image is often tremendous and can lead to a loss of customer trust. In the fight against the increasing misuse of …

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Consumers Worldwide Change How They Communicate, Becoming More Fragmented, More Mobile and More Connected through Social Media

Consumers around the world are changing how they seek and share information, according to new research that Survey Sampling International (SSI) conducted among adults in the US, UK, France, Spain and Japan. Media multi-tasking — such as simultaneously searching Web sites, emailing and talking to someone — is prevalent in …

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Fasthosts launches new hosting packages

Fasthosts Internet Ltd, a leading web hosting provider, has launched a brand new range of premium-quality shared web hosting packages that represent the company’s latest step in its drive to raise the standard of UK web hosting. The new packages combine huge quotas of web space with new professional-quality web …

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SEO Consult Offer Free SEO Health Check At The Online Marketing Show 2010

SEO Consult, UK-based, industry leading Search Engine Optimisation agency have announced that they will offer visitors to the SEO Consult stand at The Online Marketing Show a free instant SEO analysis (http://www.seoconsult.co.uk/seo-analysis.html) of their website. The Online Marketing Show exists to allow its visitors to expand their horizons in terms …

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Overcoming social media strategy problems

When developing an overall web strategy, and in particular a social media strategy, a common question is whether to launch new initiatives as part of the existing corporate fan page, or create a new campaign-specific page for that initiative. This can apply to Facebook, Twitter, MySpace, YouTube, or any number …

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