Internet Psychologist
Brands are continuing to invest in Facebook advertising and focusing on fan acquisition. Spend in social media advertising is now additive to existing budgets rather than subtracting from other digital media channels, demonstrating the growing investment in the medium. Brands continued to acquire Facebook fans at 9% per month. Facebook …
Small business owners in the UK understand the benefits of online PR and marketing but are “too slow to realise their enormous benefits,” according to a recent survey from Malvern-based agency Williams PR [http://www.williamspr.co.uk ]. The survey, conducted this week, polled 1,000 small and medium-sized businesses (SMBs) in the UK …
Online retailers must act now to address a critical issue around new EU cookie legislation or risk damaging user experience and customer conversions from May 2012, according to Maxymiser, the global expert in multivariate testing, personalisation and optimisation solutions. With only four months until penalties come into force, Maxymiser warns …
As social media increasingly becomes part of everyday business life for IFAs, IFA Life is urging financial advisers to take time out to learn the skills needed to leverage the new technology. Research from IFA Life indicates that 70% of IFAs have a profile on the networking site LinkedIn, but …
Logan Tod & Co.’s 6th Annual Online Future Shopping Index predicts growth of between 18% and 22% during Christmas 2012 exceeding the rate of growth in 2011. According to the December 2011 online shopping survey of future retail trends, 26% of online shoppers are indicating that they plan to spend …
This Christmas, Mamboo.com noticed an average 40% increase in user activity. Could this be Santa’s ultimate present: love? The holidays may be the time for a new relationship, with Mamboo.com seeing an average of 40% more page views per user between Christmas and New Year. “It’s been a trend that …
A survey carried out by UK divorce website Divorce-Online in December 2009 found that 20% of behaviour petitions contained the word “Facebook.”. A follow up survey in December 2011 has found that number has increased alarmingly during 2011 to {{33% of behaviour petitions have been found to contain Facebook}} in …
A survey of 2,000 UK consumers reveals that social media now ranks as a go-to platform for making complaints about a company’s products or services. Commissioned by eGain, the leading provider of cloud and on-site customer interaction software, and conducted by Vision Critical, the survey asked consumers to rank in …
For the first time, The Sunday Times will be published on Christmas Day this year. To mark this historic occasion, The Sunday Times is giving away its Christmas Day edition free on iPad and Android devices. As well as live global and national news and sport, the Christmas Day exclusively …
A new line of high-powered servers has entered the hosting market with 32 processor cores, released by 1&1 Internet Ltd, www.1and1.co.uk, a global leader amongst web hosting providers and the first large scale provider to deliver dedicated servers with this capacity. With the most powerful hardware package to ever be …
A few days ago, hackers exploited a security flaw on the Facebook website to gain access to private photos belonging to Mark Zuckerberg, the founder and CEO of Facebook. Although the security loophole was swiftly closed by Facebook, the images had already been posted to the web by the hackers. …
Brands who have implemented a social media strategy into their integrated consumer outreach programmes but have been unable to effectively evaluate the success of their campaigns to the point of sales conversions, need now look no further than ExactView – the latest technological advancement by leading provider of real-time performance …
Motorola’s global research study shows viewers are augmenting TV habits with Internet usage 29 percent of British viewers watch television on a mobile device Almost 10 percent of British viewers watch more than 30 hours of TV a week. Second only to the US – Britain has over twice the …
1&1 Internet Ltd., (www.1and1.co.uk), a global leader amongst Web hosting providers, today revealed interesting results from its launch campaign for 1&1 MyWebsite – an easy online application that creates an attractive and highly-tailored business website in minutes. 1&1 reveals that in response to its prime-time TV advertisements for the product, …
As soon as a website is launched, it has millions of competitors. If a business wants to be successful online, it is necessary to conduct a great deal of advertising to create online presence. To prevent small businesses with limited marketing budgets from getting lost in the masses, 1&1 Internet …