Brands are continuing to invest in Facebook advertising and focusing on fan acquisition. Spend in social media advertising is now additive to existing budgets rather than subtracting from other digital media channels, demonstrating the growing investment in the medium. Brands continued to acquire Facebook fans at 9% per month. Facebook
Online retailers must act now to address a critical issue around new EU cookie legislation or risk damaging user experience and customer conversions from May 2012, according to Maxymiser, the global expert in multivariate testing, personalisation and optimisation solutions. With only four months until penalties come into force, Maxymiser warns
Logan Tod & Co.’s 6th Annual Online Future Shopping Index predicts growth of between 18% and 22% during Christmas 2012 exceeding the rate of growth in 2011. According to the December 2011 online shopping survey of future retail trends, 26% of online shoppers are indicating that they plan to spend
A survey of 2,000 UK consumers reveals that social media now ranks as a go-to platform for making complaints about a company’s products or services. Commissioned by eGain, the leading provider of cloud and on-site customer interaction software, and conducted by Vision Critical, the survey asked consumers to rank in
A new line of high-powered servers has entered the hosting market with 32 processor cores, released by 1&1 Internet Ltd, www.1and1.co.uk, a global leader amongst web hosting providers and the first large scale provider to deliver dedicated servers with this capacity. With the most powerful hardware package to ever be
1&1 Internet Ltd., (www.1and1.co.uk), a global leader amongst Web hosting providers, today revealed interesting results from its launch campaign for 1&1 MyWebsite – an easy online application that creates an attractive and highly-tailored business website in minutes. 1&1 reveals that in response to its prime-time TV advertisements for the product,
Trumpia, the leader in All-In-One technology for multi-channel marketing, today announced that its service is now available in the United Kingdom. As a cornerstone of its All-In-One Multi-Channel Messaging platform, Trumpia’s mobile text marketing solution offers SMS and group texting. The platform also includes email, IM and social media messaging
The average UK adult talks about brands 78 times per week, which translates into 3.4 billion brand impressions each week that come via word of mouth. And, 94% of those brand conversations take place offline, primarily face to face, while only 6% are online. These are among the major findings
If you want to be found on the World Wide Web, a good Internet address is crucial. But sometimes creativity strikes when you do not have a PC readily available. To support customers who have a brainstorm while away, 1&1 developed a Smartphone app which makes it possible to order
Sage Pay, the UK’s leading independent payment processor has today announced an overhaul of its merchant services package for new customers signing up to their payment gateway. High set-up costs and lengthy approval processes can make acquiring a merchant account one of the most painful parts of setting up an
Over 50% of user organisations in a recent AIIM survey now consider social business or Enterprise 2.0 applications to be imperative or significant to their business goals. Risk-averse culture is a primary factor impeding wider adoption. Positive results from early adopters are driving a rapid investment in social applications within
The number of people earning a second income by trading online has doubled in the last year. A survey by Collect+ [http://www.collectplus.co.uk ], the parcel delivery and returns service, dubs such online entrepreneurs ‘e-pportunists’, finding that a third earn over GBP10,000 a year.[1] Over half (59%) of those trading online
1&1 Internet Ltd., www.1and1.co.uk, a global leader amongst Web hosts, has launched an optimised product portfolio for the British market. 1&1’s new Business hosting package, provides unrestricted use of its professional hosting at an affordable price. Furthermore, 1&1’s Dynamic Cloud Servers have been enhanced with additional features. With the new
Over 40 of the UK’s most innovative and successful ecommerce companies have been announced today as finalists for the third annual eCommerce Awards for Excellence, the only awards of their kind in the UK. The number and quality of entries for this year’s awards have been exceptionally high, and after
This weekend sees the launch of a substantial new advertising campaign by 1&1 Internet Ltd., (www.1and1.co.uk), a global leader amongst Web hosting providers. Aimed at small business owners, tradesmen, the self- employed, professionals and entrepreneurs who require a website on the Internet, the company offers 1&1 MyWebsite – an easy online
1&1 Internet Ltd., a global leader amongst web hosts, has now upgraded its successful product 1&1 MyWebsite with two new important features – firstly, the automatic optimization of every MyWebsite site for display on smartphones. The second comprises a new social media interface that connects a business website with Facebook
SmartSoft, the leading provider of innovative optical character recognition (OCR), document capture and conversion software solutions, has announced that the online version of its top-selling PDF to Doc product, Smart PDF Converter, now offers increased speed and accuracy. With Smart PDF Converter Online, users upload their PDF documents and can
Click2Rank Consulting, a professional search marketing agency based in Lacey, Washington, is now offering world class forensic SEO audits as part of it’s broader SEO services coordinated by Alan Bleiweiss, Click2Rank’s Director of Search Services. Mr. Bleiweiss, one of the search industry’s most experienced forensic SEO audit specialists, recently joined
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