Internet Psychologist
There is, it seems to me, a generalised air of cowardice on the Internet. This struck me again when I was in a conversation this week with a delegate who had attended one of my masterclasses on web success for business leaders. His company was in a traditional sector. Like …
Social media is full of hashtags – whoops, sorry – I mean #hashtags. But why? Well, maybe a bit of history will help us understand. Many people think that hashtags were invented by Twitter or someone using the network about seven years ago. While that is true – the first …
This week I was with a client when we started discussing a range of services they needed to help them improve their website. “Not more monthly spending,” they said. We chatted for a while about it, and then we realised something. The Internet has quietly crept up on us and …
Three times this week the same issue has come up for discussion. Time. Yesterday, I was running an all-day seminar for entrepreneurship students at the University of Buckingham where we explored how they could cope with all the pressures of running an online business. They realised there was a significant …
This week I was running a masterclass when I asked what I thought was an easy question. I simply said, “What, exactly, are you hoping to achieve with each item of content on your website?” There was a pause, some puzzled looks and then a mumbled, “What do you mean?” …
This week saw a surprising announcement. The person who told the world back in 2003 that we needed to have complex passwords that we changed every 90 days has admitted he was wrong. Security expert Bill Burr now says he was barking up the wrong tree. He is not alone. …
Yesterday saw the start of the World Athletics Championships at the Olympic Stadium in London. Leading athletes like Sir Mo Farah and Usain Bolt have been amongst the participants. And like all top sports people, they will have prepared for months for this event. Part of their preparation will have …
There might not be a connection between these two things, but productivity in the UK is lower than most other top economies, AND the UK is the part of the world with one of the greatest amounts of Internet activity per head. Indeed, since we have started using the Internet …
No doubt you have visited a website where there is a three-panel pricing grid, like the one above. You find them, for instance, on web hosting company sites where the firm offers three levels of service, each with different features. You can also find these price panels on membership sites …
There are two types of social media these days. One is actually “social”, which is Facebook. It is where people chat to each other and be social. Usage statistics show that the amount of social activity happening on Facebook dwarfs what is going on with all the other supposedly “social …
You probably think this is a strange question to ask, given that I am doing so in my weekly newsletter…! However, two things have happened in the past week that has meant the whole notion of newsletters is being questioned. The first thing that made people question email newsletters is …
This week the iPhone turned ten years old. When it was launched, it was nothing compared with today’s devices. At the time the iPhone was first introduced, leading experts and industry leaders all rounded on Apple saying they had invented something that wasn’t necessary and which had no future. Even …
Your website – indeed your whole media presence, including social media – depends upon “content”. This will include articles, blog posts, images, videos, podcasts, infographics, slideshows and polls, to name just a few. If you write a blog post just once a week, your words will be amongst the 15m …
The past few month have not been the best in Britain, have they? We’ve had terrorist attacks, an indecisive election exposing significant divisions in our society, and now the dreadful Grenfell Tower fire. Yet amongst all the problems, one thing has shone through. Whether it was in Manchester, or Borough …
Thank you for opening this email; I appreciate it. I know that this is just one of hundreds of emails you will receive today and so I am grateful that you chose to open mine. Typically, each of us now receives 300 emails per day. The average office worker is …