
Men and women want different things from your website
The gender of your website visitors could have implications for how successful you are online. Men and women want different things.
The gender of your website visitors could have implications for how successful you are online. Men and women want different things.
Text messaging is vital to business. Companies could use it more imaginatively to build customer relationships.
Online technology can help produce successful businesses but only if the business leaders are creative and innovative, says psychologist Graham Jones.
The Internet is mostly short-lived information; your business needs to be “live” in order to take part.
Guy Fawkes plot against Parliament in London was over 400 years ago and he is still remembered today. Will your website be remembered in 400 years?
Paywalls introduced by newspapers lead to people devaluing the product. Free does not mean people do not value a product.
Reminding your website visitors they are spending money actually helps them focus on specific things which make them more likely to buy
If you cannot turn off the Internet, it means you cannot turn off change, nor can businesses control their staff or customers any more
Facebook and Twitter face massive problems because they have stopped focusing on users and started concentrating on money.
Online sales of products could be affected by the position on the page. You should put the most profitable items in the middle.
Banning social media is only going to make anger at business worse. New research reveals you need to encourage social networks.
People live in a physical world. So your website needs connecting to that, rather than being purely virtual.
Online influence is something all businesses are looking for. Research reveals who is the most influential on the web.
Getting easily distracted by the wonders of the web is not good for your finances. The more you focus on your work, the more money you will earn.
HM Queen Elizabeth II celebrated her diamond jubilee by showing exactly how to run an online business.
Business leaders are replacing face-to-face communication with social media. Be prepared for the backlash by going out more, not less.
Website content is fundamental to your website success. But content has always been vital to every business – it is not a new idea.
Website analytics can provide vast amounts of data. Much of it is useless as it provides little information about visitor intentions.
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