How important is website interactivity?
Interactivity appears to increase the credibility of a website. Visitors are more likely to take action if your website is interactive.
Internet Psychologist
Interactivity appears to increase the credibility of a website. Visitors are more likely to take action if your website is interactive.
Connecting web visitors with real sales people can boost your sales. People prefer to buy from other people, not websites.
Phone calls to businesses are driven by search – mostly through mobile phones. That suggests your website should promote your phone number.
The notion that people can “love” a brand is nonsense. New research confirms adoration for brands is not love.
The Internet might be central to your business, but TV is central to your customers. If you want to be noticed, get on TV
Smartphone shoppers do a lot of browsing, but hardly buy anything
Businesses are still failing online to perform in the way their customers want
People who stay on your website for an hour are much more likely to buy from you.
Study shows that 55% of people do not buy from firms with weak web presence.
Your message needs to be so simple people “get it” immediately. Research shows simplicity is linked to financial performance.
Banks suffer another loss of trust, but that’s because of our experience, not social media.
The main source of information in the B2B sector is articles. Other web content pales into insignificance.
European banks have failed a “stress test” but what about your website? Does it stand up to the stresses and strains it might face?
More retweets happen on a Sunday, showing that for businesses this is the day when they should be most conversational online.
Microsoft announces Windows 10, effectively admitting Windows 8 was a mistake. Don’t make the same error on your website.