We must talk to our customers more
Listening to customers does more than give us information. It gives an insight into their emotions so we can better relate to them.
Future
Even in another 20 years you’ll be texting
Text messaging is vital to business. Companies could use it more imaginatively to build customer relationships.
Content curation reduces information overload
Content curation is the next big thing online. You can make your mark by being a content curator.
Internet experts invent the past
Website content is fundamental to your website success. But content has always been vital to every business – it is not a new idea.
Facebook Optimizes Ordinary Links
All People Require Informative Links which explains the Facebook Optimized Ordinary Link system revealed today exclusively on this site.
Is Google having a panic attack…?
Google is a fine company – let’s get that straight at the beginning. They provide you and me with plenty of useful services. Even if you only use their search engine, can you imagine life without? We all depend on Google to a smaller or larger extent. And as a …
Online businesses can learn from Woman’s Weekly
This week, Woman’s Weekly magazine is 100 years old. Happy Birthday, old gal. And in spite of the magazine market exploding since the introduction of the 1d (one old penny) magazine, it remains the best performing magazine in the sector, with sales slightly up in a market that has seen …
Did Prince Charles or the Pope invent Twitter?
His Royal Highness Prince Charles was responsible for a considerable change in the conversation in Washington, DC, when he and his wife – Princess Diana at that time – were due to visit the political centre of the USA. Some eight weeks before the couple’s planned visit in 1985 the …
You can get people to pay for websites
Readers of The Times online are going to have to dig into their piggy banks come June; The Times and The Sunday Times are to start charging for access to their websites. You will need to pay £1 a day or get it discounted to £2 a week. If you …
Why you must print out every page of your web site
Your company web site has no-doubt had several loving hours spent on it. If you have a blog, it’s pretty certain that there will be tens of thousands of words in it by now if you have been blogging for a a year. This web site, for instance, has over …
Music industry still fails to understand the Internet
Most people who download music from the Internet do it illegally. According to a new industry-backed survey 95% of all music downloaded from the Internet is from “pirate” sites. This morning on BBC Radio Five Live, a UK industry spokesman came out with the same, old, tired arguments that if …
Happy New Year: What will the Internet bring you in 2009?
Happy New Year; I hope you have enjoyed the celebrations and that you don’t start off 2009 with too much of a headache..! At this time of year, of course, it is traditional to look towards the future and set your resolutions for the coming 12 months. Don’t. Resolutions are …
Newspapers and social networks set to die in 2009
Your fate is in your hands; up until now businesses have been able to use newspapers, social networks – other publishers – to help them get their messages across. Marketing experts have often emphasised media coverage and social networks (word of mouth) as a way of promoting your business. However, …
Banks will disappear soon – centuries of tradition to be replaced by Internet systems
People aged over 40 are often amazed by what is happening online. Sometimes they find it difficult to consider things the way those born in the 1970s do. For instance, people under 30 tend to distrust corporates and they also seek the best solutions for what they want to achieve, …
Is your business prepared for the way your future workers will think?
Businesses are ill-prepared for what is going to happen to them in the next couple of years. Students currently at university and college are avid users of social networking sites. New research shows the dramatic increase in uptake of social networking by students. The study reveals that six out of …