Restaurants and bars top the list of businesses where players have seen promotions, with Facebook as the dominating medium to deliver Pokemon-themed promotions
Delvv’s Digital Habits Survey 2016 surveyed a sample of 355 Americans, ages 18 and above, using SurveyMonkey
52 Percent of Americans Report the Internet is Less Safe Than it was 5 Years Ago
Two Thirds (66%) of People in Europe With a Mobile Device Shopped Online in the Last Year – up From 58% the Year Before
As the UK retail sector faces up to a tough new post-Brexit landscape, retailers must stay ahead of the factors influencing fast-changing consumer behaviour.
80% of the British consumer public refuses to buy from websites that do not list their prices in British Pounds
The biggest mistake that consumers make when shopping online is assuming they already know where to find what they want at the cheapest price
Video rules among social media marketers and yields better results than pictures, promotions, and articles, according to new survey
The vast majority of people aged 60+ in the United States are not as tech-deficient as their millennial grandchildren might assume.
IoT will enable unprecedented levels of content personalization for consumers and new opportunities for advertisers
46 per cent of people would sacrifice their gym membership rather than their internet connection
Nielsen’s Video Ad Explorer Delivers Unparalleled Consumer Insights, Predictive of In-Market Sales Behavior in Collaborative Study with CBS, Nielsen Consumer Neuroscience and Nielsen Catalina Solutions
Businesses are increasingly using misleading marketing methods on social media, risking significant legal, financial and reputational damage.
Twitter is the ideal tool for regenerating twenty-first century writing, according to a recent study in New Writing.
Study reveals disconnect between business goals and implementation strategy; Security and legacy systems key concerns
The popularity of social media channels as a tool to engage with employees is waning, according to a survey of over 500 Internal Communications (IC) professionals
Social App Empowers People to Share, Gather Feedback, And Refine Ideas within a Trusted Community
The new “MAREA” cable will help meet the growing customer demand for high speed, reliable connections for cloud and online services
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