Where is your website in the buying cycle?
Positioning your website so that it matches your visitor’s expectation is essential now that people make up their mind to stay in seconds.
Internet Psychologist
Positioning your website so that it matches your visitor’s expectation is essential now that people make up their mind to stay in seconds.
Quality content is fundamental to online success. New research shows it has been essential to the growth of Facebook, for instance.
Interviewed by The Times for an article due to appear tomorrow, Saturday 5th April, on how people use online dating apps.
If your website uses the principles of “provincial norms” you will get more activity, perhaps more sales. People are most likely to adopt behaviours of those around them.
Perceptual overload is common in web pages. It means your visitors are effectively blinded by what you are showing them.
Research shows that businesses are unprepared for the current digital world, let alone considering how they will cope with the digital future.
Website content is deemed to be “new” even if it is old. That’s because if it is the first time that a visitor has heard about it, then it is new to them, even if it is old to you.
Search engine visitors are the least valuable for websites, being the least engaged you can get.
Most people now start their purchasing online. Even if they buy offline, the majority of shopping begins online.
Sainsbury’s results show drop in sales. Focusing on price is the problem.
Interviewed for piece in Sunday Times magazine about the way social media affects our view of ourselves
The disappearance of flight MH370 is a complete mystery. When there is an information vacuum people seek to fill it.
The launch of WikiBusiness.org in association with Wikipedia on January 7 this year, gave a completely new dimension to the digital information available for businesses, professionals and companies
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