Focus on the “power of one” to transform your business
The wide array of services online is destroying our ability to focus. Choosing just one service for each task will transform your business.
Graham Jones
Nigel Farage teaches you how to do Internet Marketing
Nigel Farage of UKIP celebrates electoral victories demonstrating at the same time what politicians and online businesses fail to do well.
Press Association
Interviewed by the Press Association about the impact of social media on our brains.
Online marketing brings businesses quality, but offline brings quantity
Offline marketing brings many more leads than online marketing, But the quality of leads generated online is superior, says new study.
Website distractions dramatically reduce your productivity
The Internet is distracting you from work more than you think. Even a few seconds of distraction destroys productivity.
HootSuite Social Media Management
HootSuite Social Media Management Booklet showing you exactly how to get the best out of this social media dashboard.
First impressions matter for brand loyalty
People make up their mind whether or not to stick with a brand from the first experience they have with the company
The Google Effect
Is Google affecting your mind? Is there such a thing as “The Google Effect”? Listen to this short documentary to find out what you can do
Search engines manipulate your thinking
Search engine results pages alter your thinking. Biased results can change your views.
Eye tracking studies could be of limited help
People can see and remember much more than they can report. As a result website eye-tracking studies only offer a partial help.
Daily Mirror
My latest opinion piece in the Daily Mirror is published today about
Instant recognition leads to online success
Online success is linked to offline brand recognition which works best when it is a single word. Associate your business with one word.
You need to add your content at the weekend – whoops…!
Blogging at the weekends could be beneficial if you want more people to share your content on social networks.
Is Google really to blame for your web performance?
Can you really blame Google for your website problems? Too many people try that, when they should look at their own behaviour first.
Do you have a content marketing pathway?
Content marketing is only worthwhile if you have objectives and a means of achieving them. You need a content marketing pathway to do that.