What is Click.ology?
This presentation outlines Click.ology and The CLICK System of making money online
7th January 2014
Author: Graham Jones
Internet Marketing
Knowledgeable websites sell more
Sites that demonstrate they are knowledgeable sell more than sites that focus merely on sales. This means having lots of content on your website which is not sales oriented.
6th January 2014
Psychology
Time to tell your web visitors a story
Stories have a powerful way of ensuring your message sticks. Research suggests that if you use stories people remember your website longer.
29th December 2013
General
Season’s Greetings – 2013
Wishing you all the compliments of the season – if you celebrate it, a Happy Christmas. In the spirit of giving at this time of year, I would like to offer you a “Free Gift“. My weekly newsletter is full of business advice and tips and is published each week,
24th December 2013
Internet Marketing
Customised websites do better online
Customisation of websites means that people stick around longer and like your company more.
23rd December 2013
Hackers See Your Smartphone as a Vulnerable Entry Point
The proliferation of mobile devices is providing cyber criminals with additional launch points for targeted attacks, spurring demand for mobile endpoint protection solutions globally
23rd December 2013
Al Jazeera
Helped Al Jazeera TV with a programme on “online trolls”.
22nd December 2013
Email
How to get people to take notice of your emails
Competition for attention is fierce in emails. Here are tips on getting your emails noticed.
20th December 2013
Online Business
Most Internet activity is non-human
Don’t believe everything you read in your analytics reports; most of those visits to your website are not from real people.
18th December 2013
Top 10 Internet Psychology posts for 2013
The most popular blog posts written by web psychologist Graham Jones in 2013 on Internet Psychology
17th December 2013
Online Business
Information is essential to website success
When selling online, customers are looking for detailed information. They know what they want – they want you to tell them the details.
16th December 2013
Psychology
Trust a banker to help you with your website
Trust in banks appears to be at an all time low. The problems at British banks show exactly what not to do with your website.
12th December 2013
Psychology
Brain studies reveal what to do with your website
You need to accept that nothing about online business is proven. Only testing and re-testing will work in the long term.
10th December 2013
Online Business
Get people to like you because you like them
Likes on the web are mostly one-way, which is not real liking. Liking happens when it is two-way. How much do you like your customers?
9th December 2013
Social
Facebook could be outliving its usefulness for business
Facebook content is getting less attention that it once was. Even Facebook is admitting if you want business content to be found you have to advertise.
6th December 2013
Online Business
Do you need to change your website?
Website owners often want to change their websites, improving design and function. But do they need to? Research suggests leaving well alone might be a good option.
5th December 2013
Psychology
Five psychology tips for web design
Taking account of the psychology of web visitors is essential if you are to get the design of pages right and get your visitors to stay.
4th December 2013