Why do businesses send such stupid emails?
Brands send out emails which do not get opened in spite of knowing what people really want.
Graham Jones
Being available is more important than being different
Customers think you focus on them when you provide easy access to you and immediate help or support. Having a social media network is one of the least important requirements.
How to maintain long-distance social relationships
Maintaining social networking relationships can be tough – unless you are humble, according to new research
Why some people hate social networking and what to do about it
Social networking might make you feel “dirty” which is holding businesses back from gaining the benefits of such activities.
Nude photo hacking reveals problem for your business
Nude pictures leaked from iCloud are only the tip of the online security issues facing website owners.
USA Today
Interviewed by USA Today about the “nude photo hack”.
Tesco troubles teach website owners a lesson
Tesco is in trouble despite being Britain’s biggest retailer. The company’s problems provide a warning for online retail.
Zapporoo talks to Graham Jones
Industry Expert Graham Jones Talks Online Communication with Zapporoo
What are the two top online methods for generating leads?
Generating sales leads is best done using offline methods, according to research. But there are two standout methods of online lead generation that work.
Seven Reasons for Using PrestaShop
PrestaShop is an excellent e-commerce system worthy of a serious look by small and medium sized companies in particular.
Don’t be fooled by the trend for advertising
Major web companies are switching to advertising instead of subscription models. But that only works if you have hundreds of millions of users.
Email marketing should be even more personal
Personalisation of email marketing doesn’t go far enough. To gain more engagement you need to make it even more personal and individual.
Online is good, face-to-face is better
Research shows that even though online communication is greatly appreciated, people still prefer face-to-face
Idea Design Studio
Recently I was interviewed by Idea Design Studio and they have written a lovely article about me and my thoughts on online behaviour and internet psychology. To read the full interview and article go to: http://ideadesignstudio.com/graham-jones-reviews-ideadesign-studio/
Should you start collecting more online friends?
How many online friends should you have? Research shows that the more you have the richer you could become.