Psychology
How to win an argument online
Research shows that there are two steps you need to take to persuade people of your point of view online
28th April 2016
Author: Graham Jones
Retail
BHS failure should make everyone rethink their online strategy
BHS failure shows that retailers should not see the Internet as competition or an also ran, but as central to their business.
25th April 2016
Business Books
Business Storytelling for Dummies
This book on story telling will transform your business communications.
23rd April 2016
Psychology
Could you learn something from touching a robot’s bottom?
Touching a robot’s bottom emotionally stimulates people. So what can you do on your website that does the same for your visitors?
7th April 2016
Content Marketing
Three surprising reasons you don’t need text with video
Content marketers often put videos on pages with lots of accompanying text. Research suggests that is a bad idea.
6th April 2016
Infographics
7 Steps to Perfect Blog Headings
Infographic Showing 7 Steps to Perfect Blog Headings
6th April 2016
BBC London
Interview on BBC London about social media morals.
3rd April 2016
General
Brain science to be used to combat Brexit – EXCLUSIVE
Government scientists discover how to go about Applying Prior Recall Inside Lobes making fools out of all of us
1st April 2016
Future
What is the number one app you should use more than others?
There is one app you should use more than any other. But which one is it? The result might surprise you.
31st March 2016
Psychology
Do NOT share this post – instead, just read it
Sharing items might not be such a good idea after all. It seems we do not understand what we are actually sharing.
30th March 2016
LBC
Just been on LBC talking to Shelagh Fogarty about social media
25th March 2016
Psychology
Here is why George Osborne cannot balance the books
Global finances are so tied up with the Internet it is our online behaviour that is causing economic chaos
18th March 2016
Business Books
May I Have Your Attention Please
May I Have Your Attention Please is an excellent book on business writing.
17th March 2016
What do young people really think about new technology?
Video produced by school children about the way in which modern technology is affecting teenagers
16th March 2016
Social Media Books
Contagious
Contagious is a best-selling book about the concept of online word-of-mouth, or viral marketing.
11th March 2016
Internet Psychology Articles
Psychology is fundamental to every business, especially online
Understanding your customers means you need to understand psychology and demonstrate you have thought about it.
6th March 2016
Blogging Books
Hug Your Customers: Love The Results
Hug Your Customers: Love The Results is an excellent book on building strong customer relationships
13th February 2016
Blogging
Why you need to be more accurate on your website
You need to be more accurate on your website, rather than emphasise expertise. Only people with low knowledge value expertise more than accuracy.
9th February 2016