Should you stop advertising on Google?
Google is in trouble. An investigation by The Times newspaper has triggered dozens of brands to abandon advertising on Google. Should you follow suit?
Graham Jones
Daily Mail
Interviewed for an article about the psychology of writing emails.
How to increase sales with a simple search box
Convenience is key if you want people to buy from your website. Number one on their list for convenience? Search.
What can your business really gain from car insurers?
Customer loyalty is dead. As competition increases and more products go on sale, people become less concerned about brand and being with the same supplier.
How to deliberately avoid vital information
People naturally avoid information they disagree with or do not like. People are attracted to information that confirms their beliefs.
How to get the most out of your content
Infographic on how to re-use content on the Internet in different ways
The Workshop Book
The Workshop Book is an excellent and practical guide for designing and running successful workshops.
Top 10 Social Media Tools – Infographic
Infographic showing the Top 10 social media tools for business
Are you checking your email too frequently? Probably…!
Almost 4 out of every ten people are checking personal email up to 15 times a day – that’s on top of work email. Obsession with email is ruining work.
Press Association
Interviewed by PA for an article on the psychology of Twitter abuse.
Wave FM – Australia
Interviewed for a programme on Internet trolling.
Online video is a waste of your time
People spend hours only watching short snippets of online video and not getting the complete story. That wastes their time and yours if you produce video.
How good are you at searching? Not as good as you think…!
New research shows that people can be good at some kinds of searching, but not at others. It turns out that experience counts for a lot.
Is your business ready for being instant?
Retailers are moving ever closer to instant delivery. This is making the need for instant gratification even more important. Is your business ready for that?