Three facts that Internet businesses can learn from UK politics
The UK is gripped by politics at the moment with local elections across the country and an impending general election. Take note, online businesses…!
Graham Jones
Digital Marketing for Dummies
The one thing about a “For Dummies” book is that you know you are going to get something you can dip in and out of, and which has tips, things to remember and traps to avoid. So, this book ticks all those boxes for you. However, Digital Marketing for Dummies …
Does business use of social media do more harm than good?
Study shows that business activity on social media only works in the short-term. Long-term it leads to reduced sales.
Brits Prefer Handwritten Notes from Loved Ones Over Emails
New research reveals true extent of the demise of handwritten correspondence in the 21st century; tech generation set to revive flagging penmanship skills
How to select the right profile picture
Don’t choose your own profile picture. Science shows you’ll make the wrong choice.
Is your website suitable for what your customers really want?
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How to grab the attention of busy business people
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How to make your email automatic
With Automatic Email you can save time and achieve things much more easily
Should you stop advertising on Google?
Google is in trouble. An investigation by The Times newspaper has triggered dozens of brands to abandon advertising on Google. Should you follow suit?
Daily Mail
Interviewed for an article about the psychology of writing emails.
How to increase sales with a simple search box
Convenience is key if you want people to buy from your website. Number one on their list for convenience? Search.
What can your business really gain from car insurers?
Customer loyalty is dead. As competition increases and more products go on sale, people become less concerned about brand and being with the same supplier.
How to deliberately avoid vital information
People naturally avoid information they disagree with or do not like. People are attracted to information that confirms their beliefs.
How to get the most out of your content
Infographic on how to re-use content on the Internet in different ways
The Workshop Book
The Workshop Book is an excellent and practical guide for designing and running successful workshops.