Internet Psychologist
Graham Jones With all the hullaballoo after Christmas telling us that online shopping was a huge success bringing in hundreds of millions, it hasn’t taken long for a dose of reality to hit us firmly between the eyes. A new survey by the electronic payments company, Cybersource, suggests that two thirds of …
People often don’t do what we think they do. Take search, for example. Just go into your local street and ask how people search for things on the Internet. There’s a fair chance you’d come back with some stats that showed most people use Google. The result is we think …
Email is such a fundamental part of business that any failure in the system would cause a loss of income for one in every five companies. That’s one of the stark findings of a new survey from Neverfail. In a study of over 200 companies, the business continuity firm found …
People love buying things – or so we are led to believe. Current psychological thinking suggests that as we spend ever more isolated lives, going shopping plugs an emotional gap in our lives. Depression is known to lead to increased spending, for instance. Shopping and buying things helps us so …
Eye tracking studies show a fairly constant pattern of where we look on a web page. Essentially, most of our attention is focused top left. Then we scan to the right and then zig-zag back and forth to roughly half-way down the screen before we give up. It’s almost …
People are affected by colour. For instance, traffic lights tell us to “stop” with red; we associate the colour red with danger (unless you have red-green colour blindness of course). Similarly, we associate green with positive things, action, “go”. Other colours also tell us things; on the Internet blue signals …
Twitter could become a victim of its own success. The microblogging service has had an amazing 974% increase in traffic in the past year. According to Alexa, the site is now the 213th most popular web site in the UK and the 144th most viewed site in the USA. Around …
Online retailers have failed to listen to their customers. The latest research on Internet retailers shows that they have changed almost nothing on their web sites – even though they were told a year ago what consumers wanted. For instance, customers want 0800 or toll-free numbers on the web site. …
Just about to do a recording with City Talk. We’re discussing whether you can believe everything you read online…!
David Friend is doing the right thing – but rather too late. Who is David Friend you may ask. Well, he’s the CEO of Carbonite, one of the most popular online backup services. The problem is, his staff don’t appear to have been doing the right thing – at least …
This is what people think about me….! Very interesting; a large involved subject but you gaev a good overview to enable me to make informed decisions in future. Thank you.Tim Edwards, Container Team Extremely interesting, informative and hugely useful. An eye opener.Martyn Brocklesby, Geotechnical Engineering Really enlightening and informative with …
Communications officers in local government are to get the full “new media treatment” when they meet at Birmingham City Football Club next week. Graham Jones will be explaining in a speech to the conference that unless local government uses social networking, it will fall even further down the list of …
Where do they get their information from in Government? Are they secretly living in some underground colony where the world is different to the one you and I live in? Or are they all so gullible they fall for anything anyone with a sharp suit tells them? Take today – …
BBC Radio Essex want me to talk about Facebook and should parents be online friends of their own children.
We already know that many Internet users contribute content to the web. Take YouTube, for instance, which reportedly has around 15 hours of video uploaded to it every minute…! Not all of that video is professionally produced, business material. Most is what we’d call “user generated content”. Already, just over …