In today’s Daily Mirror
In today’s Daily Mirror newspaper interviewed for an article on paedophiles sharing images via Facebook
Graham Jones
Some of your online products should be marked “sold out”
Online retailers are missing a trick if they don’t have products which are “sold out” from time to time. That’s the conclusion of research from the University of Alberta which looked at buyer behaviour when a product was not available. Traditional wisdom is that the lack of availability of a …
Social media increases income and profits
Most business people are social networking “wallflowers”. They sit on the sidelines looking in, but don’t take part. Indeed, in spite of all the buzz about Facebook, for instance, 80% of the world’s Internet users haven’t even signed up for it. And of the 300m people who have joined, most …
Your website needs to be obese
Obese people get a raw deal these days. Everywhere you look there’s advice on slimming down, diets, pictures of thin models or muscle-toned hunks. Yet the country is in the grip of a weight pandemic with predictions that 60% of the population will be obese by 2050. Today new research …
Growing divide between politicians and web users
Politicians are consistently demonstrating they are growing ever further out of touch with the rest of us. A new study from the George Washington University in the USA shows that young people are interested in politics and they would love to get involved – if only politicians would talk to …
Small business websites fail to focus
Owners of small businesses have one thing in common – they are focused entirely on their business. It’s their “baby” and they nurture it, care for it and are keen to ensure it develops well – just like any good parent. But therein lies the problem for small business owners; …
Not everyone online likes social networking
Some people don’t like social activity. Strange as it may seem – we are social creatures at heart – some individuals shun all forms of social activity. It’s not because they are hermits or strange, but because their personality makes them avoid any kind of intimacy. They don’t mind taking …
Use your pen for your blog, not the keyboard
Bloggers, by their very nature, are sat in front of their computer typing away. However, new research from the University of Washingston suggests that if blog writers were to use their pen, instead of the keyboard, their writing would improve. It appears that we use different brain processes when we …
Five ways to get more blog readers
Getting more people to read your blog is essential if you wish to continue to grow your business. And now is just the right time to try and increase your readership. That’s because everyone is back at their desk after the summer hols and it’s the time of year when …
Boost your health by taking part in Facebook
Facebook users could well end up being amongst the healthiest people on the planet. Indeed, if you don’t use social networks you may face an unhealthy future. Far from online social networks causing us problems, they may well end up being the technology which saves us all from fat-induced ill-health. …
Why Customer Objections Are Good News!
When a customer begins to express objections (or as I prefer to call them concerns) during the selling process this can be very, very good news! Firstly, they may be genuinely considering your idea and as they are thinking about it some possible hurdles spring to mind. And secondly as …
The 3 Rules of Successful Selling
After fifty years of studying businesses of all kinds Dun & Bradstreet (the world’s leading provider of financial information on companies – their database holds information on 100 million companies!) concluded that the entirety of business wisdom can be summarised in one statement: “Businesses succeed because of high sales; businesses …
A surefire way to join the ranks of the selling elite
What separates the real persuasion professional from the amateur is the quality of their planning and preparation. Amateurs blunder into sales calls without having planned and prepared correctly. One of the vital things to consider is: How well do you know your customer / potential customer? Some things to find …
Do You Make These Seven Stupid Selling Mistakes?
By Simon Hazeldine How many sales are you missing out on? How aware are you of the errors that could be costing you orders, commission and profits? In the course of training and coaching salespeople I see the same mistakes being made time and time again! Review your performance …
3 Surefire Ways To Get Your Customers To Say Yes!
By Simon Hazeldine Master salespeople are adept at utilising powerful psychological strategies to influence people. Here are three from my personal top ten: People will buy from people they likeExtensive psychological research demonstrates the importance of ‘liking’ in persuading people. Master salesman Joe Girrard (In the Guinness Book of Records …