New York magazine
Just been interviewed by New York magazine on the topic of meeting strangers online.
Graham Jones
Study of political bloggers proves businesses should blog
Political bloggers are a happy bunch of people. At long last the Internet gives them a means of venting their spleen. Beforehand, they could only moan to their mates down the pub. Now, thanks to blogging software, they can get their ideas to a wider audience. Some, like Guido Fawkes, …
Google Buzz will be a failure
In a blaze of headlines Google has launched Buzz, its much-hyped “status” application. Let us set aside, for the moment, that Yahoo also has a service called Buzz and consider what the Google service is all about. It is no more than an “integrator”. And it is only doing that …
Shock Social Media Survey on trust is not surprising after all
Top cop Ali Dizaei is now a disgraced officer languishing in jail. His conviction for perverting the course of justice has raised the whole issue of who can we trust. If we can’t trust senior police officers, who can we trust? In short, of course, there are a few police …
Traffic is the wrong thing to chase for your web business
How much do you like being called “traffic”? For that’s what most website owners think you are. To them you are just a number. They can look at their analytics and go “wow, traffic is up year on year; excellent”. You can find all sorts of information across the web …
Happy online customers are more likely to help your business
Customers can either help you or hinder you. They can, for instance, let other people know about how wonderful you are, merely because they want to do that. On the other hand they can write negative reviews or blog posts saying how appalling your customer service has become. Clearly you …
Three types of people who should give up Twitter
Throughout the world there are people sitting right at this moment, scratching their heads and wondering “Should I use Twitter?”. Every day people ponder over joining up with Twitter; yet each day people stop using Twitter as well. There is a never ending revolving door of people joining and then …
Web browser compatibility testing will boost your reputation
By Graham Jones Web browser compatibility testing sounds rather technical and confusing – something you ought to let your web developer deal with. The problem is that if your website is not compatible with the plethora of browsers available, it will affect your business reputation. Indeed, before you know it …
In Polish newspaper tomorrow
Just been interviewed by “The Republic” newspaper in Poland for an article which will appear in tomorrow’s edition about why people are so willing to give out personal details online.
Teens give up blogging? No, they don’t
Teenagers are losing interest in blogging, according to the Pew Internet & American Life Project. Media coverage of the report – released yesterday – suggests that teens are more interested in short items, such as texting, status updates and so on. However, like much of the discussion about blogging we …
Make people want to buy from you
Making people buy from you online is harder to achieve than selling off line. When selling online it is often harder to find and engage objections, there’s no body language to pick up on and customer feedback sometimes doesn’t get through on time. Here are couple of tips to make …
TweetDeck is out-dated; long live HootSuite
TweetDeck is the undisputed “king” of the various Twitter client programs that are currently available. But there are several reasons why it needs replacing. The program has outlived its usefulness and when compared with HootSuite it simply does not stack up. TweetDeck is low on features Take a look at …
Why are you busy selling stuff online that people can buy anywhere?
What does Amazon sell? OK, books, DVDs, shoes – in fact almost anything. But everything they sell you can also buy down your local High Street. And that’s where most people go to get the stuff that Amazon sells. In spite of Amazon’s significant online success, they are a minnow …