BBC TV News and Facebook
BBC TV News just called and asked me to do an interview about the health impact of Facebook.
19th February 2009
Author: Graham Jones
Social networking does not cause cancer
Research published today (19th February 2009) suggests that people run an increased risk of cancer if they use social networking sites such as Facebook. However, according to Internet Psychologist Graham Jones, the study is flawed and contains some basic errors of logic. “This study puts two sets of data together
19th February 2009
Psychology
Facebook could give you cancer: er, I think not…!
Oh dear, here we go again, another mass media “attack” on Facebook. The Daily Mail today publishes another story on their theme of “the Internet is dreadful”. According to today’s bit of nonsense, Facebook will increase your risk of cancer; I jest not…! Here’s the essence of the story. Our
19th February 2009
Will Web 2.0 technologies spell the end for corporates?
Executives in big business face a real issue in the coming months; they need to generate more business in these difficult times, yet the very tools they can use to do this will make their life much more difficult than ever before. Corporate business is a top-down, patriarchal system. Bosses
18th February 2009
Social Media Articles
Beginner’s Guide to Twitter
This little booklet helps you understand the basics about Twitter. It answers your questions such as “What is Twitter?” and “What can I do with Twitter?”. There is plenty to learn about Twitter, but if you are new to Twittering, or simply want a reminder of ways in which you
18th February 2009
Twitter Advice
Beginner’s Guide to Twitter
Basics of Twitter in this free downloadable booklet
18th February 2009
Why you must print out every page of your web site
Your company web site has no-doubt had several loving hours spent on it. If you have a blog, it’s pretty certain that there will be tens of thousands of words in it by now if you have been blogging for a a year. This web site, for instance, has over
17th February 2009
Brain studies of lonely people show internet marketers how to boost sales
Loneliness is one of those subjects that has been difficult to study by psychologists. After all, you can’t easily find lonley people in the traditional places you might find volunteers for studies – bars, malls, college halls. After all, lonely people don’t often go to such places. So, it is
16th February 2009
Twitter could kill your business – take care..!
Twitter could kill your business if you fall victim to the condition Enterotwittus. This is a “gut feeling” present in many business owners that spending hours each day using Twitter will actually help their business. Whilst it might help their business, taking time away from work it could actually lead
13th February 2009
Fear is a powerful motivator preventing online shopping
With all the hullaballoo after Christmas telling us that online shopping was a huge success bringing in hundreds of millions, it hasn’t taken long for a dose of reality to hit us firmly between the eyes. A new survey by the electronic payments company, Cybersource, suggests that two thirds of
11th February 2009
How many search engines do you use?
People often don’t do what we think they do. Take search, for example. Just go into your local street and ask how people search for things on the Internet. There’s a fair chance you’d come back with some stats that showed most people use Google. The result is we think
10th February 2009
Email
Email is crucial to company income
Email is such a fundamental part of business that any failure in the system would cause a loss of income for one in every five companies. That’s one of the stark findings of a new survey from Neverfail. In a study of over 200 companies, the business continuity firm found
10th February 2009
Internet Marketing
Online seminars will make you more money than ebooks
People love buying things – or so we are led to believe. Current psychological thinking suggests that as we spend ever more isolated lives, going shopping plugs an emotional gap in our lives. Depression is known to lead to increased spending, for instance. Shopping and buying things helps us so
9th February 2009
Google makes a huge assumption – which could be wrong
Eye tracking studies show a fairly constant pattern of where we look on a web page. Essentially, most of our attention is focused top left. Then we scan to the right and then zig-zag back and forth to roughly half-way down the screen before we give up. It’s almost
6th February 2009
Psychology
Manipulate your audience brains with web site colours
People are affected by colour. For instance, traffic lights tell us to “stop” with red; we associate the colour red with danger (unless you have red-green colour blindness of course). Similarly, we associate green with positive things, action, “go”. Other colours also tell us things; on the Internet blue signals
5th February 2009
Twitter could die soon thanks to Dell
Twitter could become a victim of its own success. The microblogging service has had an amazing 974% increase in traffic in the past year. According to Alexa, the site is now the 213th most popular web site in the UK and the 144th most viewed site in the USA. Around
4th February 2009
Internet retailers fail to learn
Online retailers have failed to listen to their customers. The latest research on Internet retailers shows that they have changed almost nothing on their web sites – even though they were told a year ago what consumers wanted. For instance, customers want 0800 or toll-free numbers on the web site.
3rd February 2009
Recording a show with City Talk
Just about to do a recording with City Talk. We’re discussing whether you can believe everything you read online…!
3rd February 2009