Give people the idea that they own a product before they buy it to increase sales

Graham Jones
Video
23rd April 2018
Last edited: 23rd April 2018

https://www.grahamjones.co.uk/wp-content/uploads/2018/04/psychological-ownership.mp4

Graham Jones

Graham Jones is an Internet Psychologist who studies the way people use the online world, in particular how people engage with businesses. He uses this knowledge to help companies improve their online connections to their customers and potential customers and offers consultancy, workshops, masterclasses and webinars. He also speaks regularly at conferences and business events. Graham is an award-winning writer and the author of 32 books, several of which are about various aspects of the Internet. For more information connect with me on Google+

Like this article?

Other posts that might be of interest

Online statistics tell the truth, the whole truth and nothing like the truth

Internet business owners rightly want to know how well their web site is performing. Thankfully virtually every web site hosting package these days comes with statistics. However, these statistics are often misleading. Hits, for example,

Don’t plan for your future – it’s here already

Your future is in your hands – or at least the life coaches of the world would have us believe that. True enough, how we negotiate our way through life is down to each of

BBC Ulster consumer programme

Today I was on the BBC Ulster consumer affairs programme, On Your Behalf, where the presenter Linda McAuley quizzed me about email stress. I was doing the interview “down the line” from the Portsmouth satellite

Pre-launch products for greater online sales

Internet business owners often wait until they have produced their finished product before they start selling it. But creating expectation for your product can lead to significant sales once you do launch. The latest example

© 2024 Graham Jones – B.Sc. (Hons), B.A. (Hons), Adv.Dip.Ed., MBPsS., M.Sc., M.Ed., FPSA, PSAE, FHEA, CMBE

124 City Road, London EC1V 2NX | Tel: 0118 336 9710

Affiliate Links: Some of the links in this website are affiliate links providing me with a small commission when you purchase an item. I only use affiliate links for products which I personally value. Amazon: As an Amazon Associate I earn from qualifying purchases.
Images: Images from Amazon, Canva, Fotolia, Free Digital Photos, Freepik,
FreeStockPhotos, Geograph, Pixabay, PxHere, StoryBlocks, Unsplash product suppliers or my own collection.