Experts frequently fail to get things right. History is littered with so-called experts who predicted things totally incorrectly. The boss of IBM famously said there would only ever be a need for a handful of
Old people – that is those aged over 19 – use email frequently. But teenagers hardly every use it; instead they are into instant messaging, big time. Although there is a marginal increase in email
Marketers always seem to be reinventing the wheel; no sooner do they come up with a “great new concept” than they ditch it in favour of some “good old fashioned” marketing. Perhaps it’s just me
You know when you have “made it” when you are front page news – particularly if that front page belongs to the Wall Street Journal. Facebook is the subject of a major article on the
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