I appeared in BBC Radio Tees this morning talking about why people need to think a little differently when having a rant online. If you think socially you might forget the world is listening and that you are not merely chatting to your mates…!
Online Shopping Is Not Like Retail
In a traditional shop everything you do is controlled by the retailer. The route you take through the store has been pre-planned. Retail psychologists observer shopper behaviour and help retailers maximise their sales by having