This report shows clearly that social media leads to increased brand awareness and increased sales. If you are not “doing social” online you need to read this..! And if you are using social media, this study by Ogilivy and Mather will help yo consolidate what you are doing.
Yesterday I was running a workshop on blogging where I pointed out that you should include an email address in all articles you publish. That way, I argued, you can get to know exactly who
An interesting comparison of highly ranked web sites reveals some interesting findings. The researchers looked at the top 10 web sites for helping people lose weight. They then analysed the quality of the material offered
A fascinating step forward in the social networking phenomenon has begun in Australia and is about to move worldwide. Called “FunkySexyCool” the idea is social networking on mobile phones. The system has been on show
I’ve just been listening to a programme on BBC Radio Four where there was a man from the Sherlock Holmes Society of London talking. He spends part of his life dressed up as Watson, playing
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