This report shows clearly that social media leads to increased brand awareness and increased sales. If you are not “doing social” online you need to read this..! And if you are using social media, this study by Ogilivy and Mather will help yo consolidate what you are doing.
The annual Mediascope survey confirms that the Internet is fast becoming a “lifestyle” thing. By that I mean it is being incorporated into everyday living for many people; as normal as watching TV, reading a
People just love being members of a community. Years ago, when we all lived in small settlements, our community was the group of people we lived with; for many people in the world this is
In the UK, the wine and spirits retailer Threshers is front page news because of a discount voucher. It offered an online 40% discount voucher to a few selected people. But the voucher was posted
Having a single blog is not enough, particularly for those running a business online. Here’s why. The vast majority of blogs get very little traffic; only a handful of people read a typical blog. Indeed,
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