Just been booked to appear on the Henry Kelly show on BBC Radio Berkshire on Monday. Listen out for me at 12.10pm talking about the massive amount of choice we now have as a result of the Internet.
Online Shopping Is Not Like Retail
In a traditional shop everything you do is controlled by the retailer. The route you take through the store has been pre-planned. Retail psychologists observer shopper behaviour and help retailers maximise their sales by having