SES New York Schedules First-time Affiliate Marketing Track

Search Engine Strategies (SES) announced today that it has added a first-time track to SES New York, which is being held March 22-26, 2010 at the Hilton New York. The new Affiliate Marketing track, which is being hosted by Pepperjam, will take place on Thursday, March 25, and is open to all SES NYC attendees, including those holding expo-only passes.

“We view a day solely focused on affiliate marketing as a great opportunity to bring the search marketing community up-to-date on how to take their affiliate programs to the next level,” said Kristopher B. Jones, Founder and President of Pepperjam. “Because SES conference attendees range from the elite search marketers to those just getting started in the field, we promise to present very practical information and gear it to all levels and all types of affiliate marketing.”

“Industry analysts estimate that U.S. affiliate marketing will be a $4 billion market by 2014, and most of our conference attendees are managing these growing programs,” said Mike Grehan, Vice President and Global content Director for Incisive Media’s Interactive Marketing Group. “Because Pepperjam has over 10 years experience in designing and implementing all sizes of affiliate programs, they are sure to convey all the best practices needed for success.”

The Affiliate Marketing track sessions, all led by Pepperjam, include:
Affiliate Marketing for Small and Medium-Sized Businesses, which includes case studies outlining what has and has not worked for small and medium-sized businesses interested in affiliate marketing.

Affiliate Marketing and Social Media, which presents a panel of experts discussing opportunities on how to grow an affiliate program by leveraging Facebook, YouTube and Twitter as new marketing channels.

Grow Your Affiliate Sales with Pepperjam Network, which includes a live advertiser demo of Pepperjam Network. Attendees will have the opportunity to ask questions of Pepperjam Network executives and account managers about how to grow affiliate sales.

Affiliate Marketing 3.0, which includes information about the newest innovations in the affiliate marketing space from representatives of leading affiliate marketing innovators, such as VigLink, mShopper, Impact Radius and Pepperjam Network.

To register for SES New York, which is expected to draw over 100 exhibitors, go to: http://www.searchenginestrategies.com/newyork/registration-details.html
People registering through February 19, 2010 will receive an early-bird discount.

About Pepperjam
Pepperjam is an industry leading full-service Internet marketing company founded in 1999. Unlike other Internet marketing companies that provide management service in only one particular area, Pepperjam provides a broad service offering of professional account management and enterprise-level technology across the key online marketing channels of search-engine marketing, affiliate marketing, and online media planning and buying.

About SES
Incisive Media’s Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company’s principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media’s market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

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