Rory Cellan-Jones reports on how Starbucks is using Facebook to get closer to its customers.
Advertising gurus are great aren’t they? They are seen as leaders in “the creative industry”; they pat themselves on the back with lavish award ceremonies to celebrate their “stunning” advertising creations; and they mix with
Researchers at the University of California, Berkeley have been pitting the wits of Google against human volunteers. Their study looked at the PageRank of words searched for on Google and compared them with a list
Alistair Darling’s first budget didn’t make good reading for anyone who drinks, smokes, drives cars or goes shopping. If you’re a 90-year-old clean-living, self-sufficient hermit, though, you’ll be OK as you’re getting a heating handout.
Pub landlords will wake up to my comments soon…! Just had a lovely interview with their trade magazine, The Morning Advertiser, all about the benefits social networking can bring to the pub trade.
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