How Starbucks uses Facebook

Graham Jones
Video
14th December 2010
Last edited: 14th December 2010

Rory Cellan-Jones reports on how Starbucks is using Facebook to get closer to its customers.

Graham Jones

Graham Jones is an Internet Psychologist who studies the way people use the online world, in particular how people engage with businesses. He uses this knowledge to help companies improve their online connections to their customers and potential customers and offers consultancy, workshops, masterclasses and webinars. He also speaks regularly at conferences and business events. Graham is an award-winning writer and the author of 32 books, several of which are about various aspects of the Internet. For more information connect with me on Google+

Like this article?

Other posts that might be of interest

Here we go again – another Government Internet blunder

Let’s get this straight – sexual offences are abhorrent; I am in no way a defender of people who have committed sex crimes. As a psychologist, though, I’m aware that many of them are victims

General

The Internet must be central to your business – BA does not realise this

Take a look at this picture from The Sun web site – eye catching isn’t it? Now look at the British Airways web site: Different isn’t it? The Sun is screaming at us that there

Are you a morning or an afternoon Internet marketer?

Internet businesses have been hampered lately by the cutting of undersea cables connecting the telecomms networks of various countries. Only last week, cables close to the Egyptian coastline were cut, probably by ships anchors. The

© 2025 Graham Jones – B.Sc. (Hons), B.A. (Hons), Adv.Dip.Ed., MBPsS., M.Sc., M.Ed., FPSA, PSAE, FHEA, CMBE

124 City Road, London EC1V 2NX | Tel: 0118 336 9710

Affiliate Links: Some of the links in this website are affiliate links providing me with a small commission when you purchase an item. I only use affiliate links for products which I personally value. Amazon: As an Amazon Associate I earn from qualifying purchases.
Images: Images from Amazon, Canva, Fotolia, Free Digital Photos, Freepik,
FreeStockPhotos, Geograph, Pixabay, PxHere, StoryBlocks, Unsplash product suppliers or my own collection.