Blogging :: How often should you post?
As you’ll know I haven’t written anything here for the past four days. A combination of lots of work, a computer network breakdown and a busy social life all conspired against me. And it’s shown
As you’ll know I haven’t written anything here for the past four days. A combination of lots of work, a computer network breakdown and a busy social life all conspired against me. And it’s shown
Every meeting I go to I find people with tales of woe about their attempts to get to the top of Google. Some people have paid thousands to get there; they have been promised high
Like almost anything else in life, it’s clearly possible to become addicted to the Internet. If you find that you are spending hours in front of your PC screen, when there are other things to
I’m sitting in my hotel room in Edinburgh between sessions at a meeting and I’ve been wondering what do people really need to help them make progress in marketing their business online. Is it lack
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2 thoughts on “Web Success”
Hi,
I heard you speak at the Academy of Chief Executives seminar with the ECHG programme in Birmingham.
Your talk was very interesting, I was just going over my notes and wondered if you may be able to remind me of the significance of Phineas P. Gage and his associated head injury to the presentation?
Kind Regards
Peter Fernando
Hi Peter, glad you found my talk interesting. Phineas Gage had the front portion of his brain knocked out in a railway accident. He survived, but his personality changed. Subsequent neurological research has identified this part of the brain as being important in personal decision making. When we decide we are interested in something that appeals to us, this part of the brain fires and appears to send messages to the emotional centre of the brain. In essence if your website is to appeal to someone, it has to fire up that "pre-frontal cortex".
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