Homepage headlines are not easy…they have to fulfil multiple purposes and please a wide variety of people. That said, don’t give up…because your home page headline is arguably the most important piece of writing on your site.
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Article Source: EzineArticles.com
How to avoid the British Airways effect in your online business
British Airways used to be “the world’s favourite airline” – not any more. Indeed, BA has been fighting hard against a huge onslaught of competition for several years now. Investors would tell you it has