5 Reasons Why You Should Not Promote A Product

By Jun Yuan Lim

The income opportunities that you have (as an affiliate marketer) is huge. There are tens of thousands of products and services that you can promote as an affiliate marketer.

Best of all, most of these merchants allow you to promote their products without prior approval – All you need is to sign up to become their affiliate, and immediately you will be given a unique affiliate link (so as to help them identify which affiliate has referred the sale so commissions could be paid out accordingly) and you are ready to go!

While there are many products and services that are genuine, there are also many that are not.

As an affiliate marketer, your name is on the line when you promote products and services. Promote genuine products that work, and you will gain a good reputation from the community, and be able to generate more income (as people are more receptive to your product recommendations and get them). On the flip side, if you promote a bad product, people will lose confidence in your recommendations and this will definitely affect your affiliate income.

In this article, I am going to share with you traits in which, if you see them in the products, you should not promote (as there is a strong likelihood that they are scams).

1. Sounds Too Good To Be True?

As the saying goes, “If it sounds too good to be true, it is probably not true“.

Prior to promoting a particular product, I would read through the entire product sales letter (or look through all the pages available in the merchant’s site), and ask myself if the claims made are too good to be true.

If they are, then I will not promote it and look for others.

2. Promises To Make You A Million Dollars Richer Overnight

There is absolutely no way you can make a million dollars overnight. Despite knowing this fact, many people still fell for this trick and ended up being scammed.

Especially when I am promoting products in the business and marketing niches, if I see products with claims that promises people they will be a million dollars richer in the next 24 hours or less after investing in the product, I will not promote it – Simply because of the fact that it is definitely not possible to make such huge amount of money overnight!

3. Anonymous Product Owner

If the product is genuine, I don’t see why the product owner would want to remain as an anonymous (and just calling himself Mr. X, or just X).

Therefore, I would also avoid promoting products and services where the product owner’s name is not known.

4. No Contact Details Available

Before I commit myself to promote a particular product or service, I will find out whether or not there are any contact details available (such as an email address) for people to get in touch with the product creator if they have any questions.

Also, prior to promoting the product, I will also send an email to the product owner to find out more about the product. I’m doing this to not only find out more information about it (so as to allow me to be able to promote the product better), but also to find out how prompt is the support provided by the product owner.

As a general guideline, avoid products that have no contact details available, or product in which, the product owner does not respond to email messages.

5. Too Many Negative Reviews

One thing you will want to do, prior to promoting a particular product or service, is to find out what others are saying about it.

You can search for the term “[product name] review”, where you replace [product name] with the name of the product in the search engines.

If the number of negative reviews far outweigh the number of positive ones, I will not promote the product.

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