Retail fashion magazines in the UK have just asked my views about how the postal strike will be perceived and how retailers should react, particularly in the run-up to Christmas. My ideas are due to be quoted in the next issues of Lingerie Buyer and Womenswear Buyer, to name but two.
Blogging and public relations
It’s fairly obvious to most people I meet that blogging has real benefits in terms of establishing and enhancing reputation. In other words, it’s a great public relations tool. If you agree, you’re not alone.