The London Evening Standard interviewed me today for an article due to appear in tomorrow’s newspaper about the psychology of email and how we can all get more people to read and act on our emails and how we can inject personality into emails.
What Yahoo and Tesco can teach Internet marketers about your online business
In the past 24 hours we have seen record profits of £2.6 billion announced from supermarket giant Tesco yet Yahoo has posted an 11% fall in profits at a mere £71m. Google, on the other