This is a White Paper on how marketers are using social media to grow their business. It is written by Michael A. Stelzner an expert in online marketing using reports and white papers. The report provides the details of research on almost 1,000 companies on their use of social media. In this report you will discover the top social media tools, the time that successful social media marketers allocate to their activities and what questions are the most common in this sector. Packed with charts and tables, this is essential reading.
Business Week on technology and culture
The McGraw Hill international weekly, Business Week, included comment from me today on the cultural differences in technological usage. I pointed out that the boardrooms of global businesses need a conceptual shift if they are
