Interesting how things develop. The fact that I appear regularly in the media appears to have been spotted by at least one (very well known, international) PR company. They called today and asked me to be an independent spokesperson on a project they are doing. What they want to do is route media calls to me so that I can talk about their work from an independent perspective. That will give their client third party endorsement. Even more interesting was the fact they didn’t appear to want to vet what I was going to say – true independence.
How to attract shoppers in hard times
Shoppers are deciding to keep more of their money in their pockets and spend less of it with businesses. At the same time, businesses are cutting back on spending and inflation is rising. In the
