I was giving a talk in Newbury the other day and there just happened to be a reporter from the Newbury Weekly news there. The result was a highly positive article on blogging for businesses. I gave away my book on blogging and they took a photo of me presenting the prize to an audience member and that picture ended up alongside a 400 word article.
Blogging and public relations
It’s fairly obvious to most people I meet that blogging has real benefits in terms of establishing and enhancing reputation. In other words, it’s a great public relations tool. If you agree, you’re not alone.