According to the web testing company, Scivisum, 78% of Internet shoppers have become so frustrated with trying to buy something online they have switched off their computers. “Web rage” as it is being called is when someone tries to buy something from a web site, but too many clicks or technical problems lead to intense frustration. Slight delays in returning pages to people, for instance, are a cause of frustration. In these days of high speed broadband, Internet shoppers expect rapid responses. If your web site doesn’t react quickly, if your server platform has technical problems or inadequacies, it’s almost certain you are losing purchasers. According to Deri Jones the CEO of Scivisum, “online shoppers are showing zero tolerance to poor performance”. So, you have been warned!
Internet retailers need more accessible sites
A report out today suggests that online retailers are losing millions of pounds each year because their sites are not accessible enough. What that means is that people with disabilities, such as sight problems, or
