I was interested to read that newspaper blogs are still largely one-way. You’d have thought they would be two-way, with plenty of interaction. Maybe it’s because publishers haven’t yet worked out how to use blogs. They are using the technology but haven’t thought about how to get the best out of it. And that means, young, dynamic publishers are taking the place of mainstream media.
British Airways used to be “the world’s favourite airline” – not any more. Indeed, BA has been fighting hard against a huge onslaught of competition for several years now. Investors would tell you it has
The London Marathon has just begun and 36,000 people are attempting the 26.2 miles through the historic London streets. Professional athletes, elite club runners and people who enjoy running all run alongside people raising money
Gordon Bell is an amazing man. He is in his 70s, still works at Microsoft and can remember every single event that has happened in his life for several years. So how does he do
Your web site loses sales. Shocking as it may seem, not everyone who visits your web site buys from you. Well, you knew that, of course. But did you know that around one third of
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