Internet criminals are targeting home users because they are easy prey. A new report by Symantec shows that attempts to hack into personal details have gone up by 81% in the past year. Many of these criminal acts succeed, as do the spam emails that we all get. They succeed because most people take no protection. Having an unprotected PC is the same as leaving your doors and windows open with a big sign outside your house saying “come on in, take what you like, I’m not going to even try to stop you”. Crime figures on our streets are falling; the criminals are now moving online.
Ebay data tells us something about pay per click advertising
Ebay spends tons of cash on pay per click marketing; they must do because last month they received more sponsored advert impressions than any other site – over three billion of them. And that’s almost
