Reuters, the world’s leading financial information and news organisation, has just invested $7m in blogging. They have announced that they are to use the services of Pluck, providing the outputs of blogs as part of their news service. The fact that such a respected news information organisation like Reuters is going to use blogs as part of its output should be a signal to us all as to the value of blogging. If you are not blogging, you are nowhere on the Internet these days.
Publish & Prosper: Blogging for your business
I’ve just finished reading “Publish & Prosper” by DL Byron and Steve Broback. It is by far the best book on blogging I have read so far – and I’ve read a lot of books