Reuters, the world’s leading financial information and news organisation, has just invested $7m in blogging. They have announced that they are to use the services of Pluck, providing the outputs of blogs as part of their news service. The fact that such a respected news information organisation like Reuters is going to use blogs as part of its output should be a signal to us all as to the value of blogging. If you are not blogging, you are nowhere on the Internet these days.
Do not start blogging now
It’s all over; blogging is in it’s dying moments – or so it would seem if you believe all the tosh that is being spouted in newspapers, magazines and online. In the past week or
