The UK newspaper, The Guardian, suggests today that politicians need to harness the power of blogging. Indeed, the article says “The political party that can harness blogs to its cause is the one that will win the Internet campaigning war.” But it’s more important than that. Politics is losing more than the ability to campaign online. Few young people are interested in politics. Why? Well, the politicians live in a newspaper world, and young people live in an online, interconnected world. That’s why blogging is so important, not just for politicians, but for all organisations trying to connect with younger people. You need to do it via the Internet.
MySpace is not for the young – just for the young at heart
All the media coverage would have us think that MySpace is the place where teenagers and those in their early 20s hang out. But demographic data from MySpace shows us that this is far from
