How to avoid shopping cart abandonment

Shopping Cart Abandonment

Cover of Click.ology - http://uklik.me/clickologyWhat Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed

Packed with tips, guidance and real-world case studies – from online niche stores Bellabox and Facetache to the universal appeal of Groupon, and from offline discount stores Dollar Tree and Poundland to the luxury Selfridges – my latest book reveals:
  • Why most online shopping carts are abandoned before a purchase is ever made
  • Why having a centrally positioned “search box” aids navigation and increases sales
  • Why offering free shipping online pays off
  • Why it makes sense to be sociable
Plus the book reveals the easy-to-use, five-step CLICK System to online sales success.
Buy Click.ology Now

2 Responses to How to avoid shopping cart abandonment

  1. Scott Reid 3rd March 2012 at 9:19 pm #

    Leadcall have proved huge successes with our clients here in the UK with a unique and innovative approach to solving cart abandonment. By triggering real time telephone calls between online merchants and the abandoner, using a trained sales advisor to convert those leads into sales can produce conversion rate increases of up to 500%.

    • Graham Jones 5th March 2012 at 7:43 pm #

      Thanks for the comment Scott – sounds an excellent system to make sure those people abandoning stay in the loop